Shared decision-making can help patients choose a colorectal cancer (CRC) screening option they can adhere to1

There are 3 steps to implementing an effective, shared decision-making process2:



patients about the importance of prioritizing CRC screening even if they have no symptoms or family history



patients in shared decision-making by talking to them about noninvasive options from the start


Set CRC screening


by discussing what CRC screening does and offering tips to help patients complete the test correctly

In a 2022 study, screening acceptance increased after implementing a shared decision-making process1*:

Screening acceptance

  • See the impact of offering choice3

    Adherence rates nearly doubled when patients were given a
    choice of 2 screening options over colonoscopy alone3†

    In a clinical study, a colonoscopy-only approach resulted in 62% of patients left unscreened the first year3

    Adherence to CRC screening

    In a randomized study of racially and ethnically diverse adults aged 50 to 79 years at average risk for CRC (N=997), healthcare providers presented patients with CRC screening recommendations by one of the following methods3:

    • Fecal occult blood test (FOBT) (n=344)
    • Colonoscopy (n=332)
    • Choice of FOBT or colonoscopy (n=321)

A multimodality CRC screening protocol utilizing invasive
and noninvasive options demonstrated better outcomes for eligible patients4

In a 15-year study, an integrated healthcare system established a multimodality approach
for plan members aged 51 to 75 years that resulted in4‡


point increase in
CRC screening


reduction in annual
CRC incidence


reduction in
CRC mortality

Implementing a multimodality approach to CRC screening
may reduce CRC incidence and mortality among your patients.4