Shared decision-making can help patients choose a colorectal cancer (CRC) screening option they can adhere to1

There are 3 steps to implementing an effective, shared decision-making process2:

1

Educate

patients about the importance of prioritizing CRC screening even if they have no symptoms or family history

2

Engage

patients in shared decision-making by talking to them about noninvasive options from the start

3

Set CRC screening

Expectations

by discussing what CRC screening does and offering tips to help patients complete the test correctly

In a 2022 study, screening acceptance increased after implementing a shared decision-making process1*:

Screening acceptance

screening acceptance graph
  • See the impact of offering choice3

    Adherence rates nearly doubled when patients were given a
    choice of 2 screening options over colonoscopy alone3†

    In a clinical study, a colonoscopy-only approach resulted in 62% of patients left unscreened the first year3

    Adherence to CRC screening

    patient-compliance-1-year

    In a randomized study of racially and ethnically diverse adults aged 50 to 79 years at average risk for CRC (N=997), healthcare providers presented patients with CRC screening recommendations by one of the following methods3:

    • Fecal occult blood test (FOBT) (n=344)
    • Colonoscopy (n=332)
    • Choice of FOBT or colonoscopy (n=321)

A multimodality CRC screening protocol utilizing invasive
and noninvasive options demonstrated better outcomes for eligible patients4

In a 15-year study, an integrated healthcare system established a multimodality approach
for plan members aged 51 to 75 years that resulted in4‡

44%

point increase in
CRC screening

26%

reduction in annual
CRC incidence

52%

reduction in
CRC mortality

Implementing a multimodality approach to CRC screening
may reduce CRC incidence and mortality among your patients.4

See the impact of noninvasive options on patient outcomes